Ivan Gaydadzhiev

Course.
Art & Design Diploma Level 3 (Year 1)

Previous School.
ESCG Eastbourne Art & Design Level 2

Progression.
Progress to next year/level of study

I have chosen to experiment with various approaches in order to determine which technique I would like to apply for my final outcome. The starting point of this project was research so that I could reach a thorough understanding of the context behind my theme. I am interested in the relationship between how a nickname can turn into a brand’s name as portrayed in some of my research, then I applied this concept in my final design. I mainly used traditional art techniques in the beginning of the project such as drawing, further on during the experimental stages of my project I started working digitally. Overall, the projects we have done during this course have helped me not only grow my skills but also the development of my ideas.